ENTREPRENEURIAL MARKETING
PROMOTION STRATEGIES
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Question
[CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
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Nonprofit and charitable organizations also use promotional advertising to advocate (encourage) for:
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making more profits
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changing laws or policies
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recruiting more customers
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hiring new employees
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Explanation:
Detailed explanation-1: -Cause-related marketing (CRM) is a mutually beneficial collaboration between a corporation and a nonprofit designed to promote the former’s sales and the latter’s cause.
Detailed explanation-2: -Advocacy advertising is a form of marketing used primarily by nonprofit organizations and private groups with the goal of swaying public opinion to support a particular cause or message. It differs from commercial advertising because it does not promote a product or service.
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