ENTREPRENEURSHIP

ENTREPRENEURIAL MARKETING

PROMOTION STRATEGIES

Question [CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
Promotion can be divided into two basic types. The two types are product promotion and ____
A
target promotion
B
direct promotion
C
institutional promotion
D
publicity promotion
Explanation: 

Detailed explanation-1: -There are seven promotional categories, namely direct marketing, sales promotion, digital marketing, personal selling, general advertising, public relations, and sponsorships. Promotional marketing can be incredibly beneficial for long-term business success.

Detailed explanation-2: -There are three kinds of institutional promotion-public service, public relations, and patronage.

Detailed explanation-3: -A business uses product promotion to convince potential customers to buy its products instead of buying from a competitor. Institutional promotion is used by businesses to create a favorable image for themselves, as opposed to promoting specific products or services.

There is 1 question to complete.