ENTREPRENEURIAL OPPORTUNITIES
MARKET RESEARCH
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Question
[CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
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A negative demand state for a product means that consumers
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vary purchases on a seasonal basis
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may share a strong need that cannot be satisfiedby an existing product
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may be unaware or uninterested in the product
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dislike the product and may even pay to avoid it
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begin to buy the product less frequently or not at all
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Explanation:
Detailed explanation-1: -Negative demand-Consumers dislike the product and may even pay to avoid it.
Detailed explanation-2: -Negative demand is demand which results from consumers’ dislike of something. Often, the product is good for us, but we don’t like it. For example, nobody likes going to the dentist. That is why we brush our teeth, avoid sugary foods, and use dental floss.
Detailed explanation-3: -Negative demand refers to cases where there is a potential product that could meet a consumer want or need, but consumers are reluctant to purchase the product for one reason or another. For example, many insect species are edible and could be produced at a cost that compares favorably to other food sources.
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