ENTREPRENEURSHIP

Detailed explanation-1: -Secondary research is a type of research that has already been compiled, gathered, organized and published by others. It includes reports and studies by government agencies, trade associations or other businesses in your industry.

Detailed explanation-2: -What is desk research? Desk research is a type of research that is based on the material published in reports and similar documents that are available in public libraries, websites, data obtained from surveys already carried out, etc. Some organizations also store data that can be used for research purposes.

Detailed explanation-3: -Desk research is a type of market research that uses existing data to support or validate outcomes and conclusions. Also known as secondary research, it’s a cost-effective way to obtain relevant data from a broad range of channels.

Detailed explanation-4: -Traditionally, market research encompassed four major disciplines: primary, secondary, quantitative and qualitative. However, as technology and marketing have become sophisticated, we’ve divided many of these types of research and insights into individual processes that allow for more granular data collection.