ENTREPRENEURIAL OPPORTUNITIES
MARKET RESEARCH
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Question
[CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
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Product Characteristics
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Competitor Analysis
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Sales Trend Analysis
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None of the above
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Detailed explanation-1: -What is Consumer Analysis? Consumer analysis is the process where information about the consumer is found out from market research like the needs of the consumer, the target market and the relevant demographics so that this information can be used in market segmentation for further steps of market research.
Detailed explanation-2: -Primary research is research you conduct yourself (or hire someone to do for you.) It involves going directly to a source – usually customers and prospective customers in your target market – to ask questions and gather information. Examples of primary research are: Interviews (telephone or face-to-face)
Detailed explanation-3: -Who is our ideal customer? What do they struggle with? What does your ideal customer really WANT? What sets you apart from your competition? Who is currently buying from us? Why are other people not buying from us? Who can buy from us in the future? More items