ENTREPRENEURIAL OPPORTUNITIES
MARKET RESEARCH
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Question
[CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
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Academic journals
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Government publications
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Company annual reports
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Media articles
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Detailed explanation-1: -Internal sources include accounting information (Trading Profit & Loss A/c and Balance Sheets of different years), salesmen’s reports, statistics in relation to advertisement expenditure, transportation costs etc.
Detailed explanation-2: -What are some examples of internal data sources? Customer profiles, Sales analysis reports, inventory analysis, production reports, cost analyses, marketing budgets, and profit-and-loss statements.
Detailed explanation-3: -Social media profiles. Company websites. Job listings and promotion opportunities. Company benefits and perks. Work-life balance initiatives. Training and development opportunities. Internal communications, including emails, instant messages, and phone calls. Workshops. More items •09-Nov-2021