ENTREPRENEURIAL OPPORTUNITIES
MARKET RESEARCH
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Question
[CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
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Which of the following is not a reason businesses use marketing research?
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identifying market oportunities
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solving marketing problems
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monitoring market performance
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deciding when staff should have team meetings
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Explanation:
Detailed explanation-1: -Why Do Market Research? Market research provides critical information about your market and your business landscape. It can tell you how your company is perceived by the target customers and clients you want to reach.
Detailed explanation-2: -I can’t justify the cost. It takes too much time. Research only targets a small population. I already know my target market. I have no problems outpacing my competitors. I’m not sure how much to spend on market research. I already have a successful business.
There is 1 question to complete.