ENTREPRENEURIAL PLANNING
MARKETING PLAN DEVELOPMENT
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Question
[CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
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What marketing mix is Dept. store, boutique, discount store, specialty store, or internet involved with?
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price
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publicity
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place
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product
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Explanation:
Detailed explanation-1: -A retail marketing mix is similar to the traditional marketing mix, also known as the “4 Ps” of marketing. These include product, pricing, place, and promotion. The retail marketing mix adds two more “Ps” to the mix: people and presentation.
Detailed explanation-2: -In marketing: Specialty stores. A specialty store carries a deep assortment within a narrow line of goods. Furniture stores, florists, sporting-goods stores, and bookstores are all specialty stores. Stores such as The Athlete’s Foot (sports shoes only) and DXL Big + Tall (clothing for large and tall…
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