GENERAL KNOWLEDGE

GK

MARKETING MANAGEMENT

Question [CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
A ____ is a special saying made from a few words that helps identify the company or brand.
A
logo
B
coupon
C
banner
D
slogan
Explanation: 

Detailed explanation-1: -Tagline. A tagline is a small phrase used to communicate a brand’s value. Companies use taglines in marketing campaigns to connect with their customers. Taglines tell consumers about the overall company without mentioning the product or service they offer.

Detailed explanation-2: -Some of the most popular brand slogans that have stood the test of time are:-Just do it (Nike)-Finger lickin’ good (KFC)-For everything else, there’s MasterCard (MasterCard)

Detailed explanation-3: -Bounty “The quicker picker upper” Old Spice “The original. AllState “You’re in good hands” Subway “Eat fresh” Dollar Shave Club “Shave time. Airbnb “Belong anywhere” Dunkin’ “America runs on Dunkin”’ Kellog’s Rice Krispies “Snap! More items

There is 1 question to complete.