GENERAL KNOWLEDGE

Detailed explanation-1: -Causal Research is the most sophisticated research market researchers conduct. Its goal is to establish causal relationships-cause and effect-between two or more variables[i]. With causal research, market researchers conduct experiments, or test markets, in a controlled setting.

Detailed explanation-2: -Causal Research is a type of conclusive research, which attempts to establish a cause-and-effect relationship between two or more variables. Causal Research is widely employed by several companies. It assists in determining the impact. of a change in process and existing methods.

Detailed explanation-3: -For instance, a company implements a new one-to-one marketing strategy for a small group of customers and observes a measurable increase in monthly subscriptions. After they receive identical results from multiple groups, they conclude that the one-to-one marketing strategy has the causal relationship they intended.

Detailed explanation-4: -Understand the parameters of your research. Identify any design strategies that change the way you understand your data. Pick a random sampling strategy. Choosing a technique that works best for you when you have participants or subjects is critical. Determine all possible relations.