GENERAL KNOWLEDGE

GK

MARKETING MANAGEMENT

Question [CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
The marketing function of ____ is used when Mayfield Milk decides how many trucks to use to transport its products in a timely manner to reduce product spoilage.
A
Selling
B
Distribution
C
Financing
D
Pricing
Explanation: 

Detailed explanation-1: -The correct answer is (b) distribution The distribution marketing function determines the best ways for customers to check what product is available for them and at what location.

Detailed explanation-2: -A channel of distribution consists of the marketing intermediaries who join together to transport and store goods in their path from producers to consumers.

Detailed explanation-3: -Supply chain management is the handling of the entire production flow of a good or service-starting from the raw components all the way to delivering the final product to the consumer.

Detailed explanation-4: -A channel of distribution consists of a whole set of marketing intermediaries, such as agents, brokers, wholesalers, and retailers, that join together to transport and store goods in their path (or channel) from producers to consumers.

There is 1 question to complete.