GK
MARKETING MANAGEMENT
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Question
[CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
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Packaging
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Labelling
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Both (A) and (B)
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None of these
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Detailed explanation-1: -Product pricing, location, and promotion are the three pillars of marketing.
Detailed explanation-2: -The 4Ps of Marketing, often referred to as the Marketing Mix, are Product, Price, Place and Promotion. Consideration of these four elements should form the basis of any good marketing strategy.
Detailed explanation-3: -The marketing concept rests on four pillars: target market, customer needs, integrated marketing and profitability.
Detailed explanation-4: -Marketing has traditionally been defined by the “Four Ps, ‘’ or pillars of marketing: product, price, place and promotion. Most recently, a fifth “P” – people – has been added to signify the critical importance of people, or employees, in a growing service-based economy.
Detailed explanation-5: -These are: (i) Product, (ii) Price, (iii) Place, and (iv) Promotion.