GK
MARKETING MANAGEMENT
Question
[CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
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Which of the following point is responsibility for effective market segmentation?
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Substantiality
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Measurability
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Easy & accessibility
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All of the above
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Explanation:
Detailed explanation-1: -Large enough is not a type of requirement for effective segmentation.
Detailed explanation-2: -Accessible. Differentiable. Actionable. Measurable. Substantial. 25-Jan-2023
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