MANAGEMENT

BUISENESS MANAGEMENT

ADVERTISING

Question [CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
A single exposure to an advertising message is an ____
A
media ad
B
episode
C
impression
D
option
Explanation: 

Detailed explanation-1: -A single exposure to an advertising message is called an impression *. The number of people exposed to an ad. A single exposure to an advertising message. Frequency * is the number of times an audience sees or hears an advertisement.

Detailed explanation-2: -impression. a single exposure to an advertising message. frequency. number of times an audience sees or hears an ad.

Detailed explanation-3: -Single image ads advertising specifications Single image ads are a Sponsored Content ad format. The ads include one image and appear directly in your campaign’s target audience member’s feed.

Detailed explanation-4: -Examples of advertisements include print ads, radio and television commercials, infomercials, advertorials, and billboards and kiosks–both of which may be stagnant or interactive.

Detailed explanation-5: -In the context of advertising, frequency can be defined as the number of times a person is exposed to an advertisement or the number of times an advertisement is repeated through a specific medium over a specific time period.

There is 1 question to complete.