MANAGEMENT

BUISENESS MANAGEMENT

ADVERTISING

Question [CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
Advertisers differentiate the advertised brand from others by showcasing the unique qualities.
A
True
B
False
C
Either A or B
D
None of the above
Explanation: 

Detailed explanation-1: -The elements of differentiation include product design, marketing, packaging, and pricing.

Detailed explanation-2: -Comparative advertising is a marketing strategy in which a company’s product or service is presented as superior when compared to a competitor’s. A comparative advertising campaign may involve printing a side-by-side comparison of the features of a company’s products next to those of its competitor.

Detailed explanation-3: -Comparative advertising is a marketing tactic which helps to drive brand awareness by comparing their product or service to a competitor.

There is 1 question to complete.