MANAGEMENT

Detailed explanation-1: -Outdoor Advertising Definition: Any advertising done outdoors that publicizes your business’s products and services. Types of outdoor advertising include billboards, bus benches, interiors and exteriors of buses, taxis and business vehicles, and signage posted on the exterior of your own brick-and-mortar location.

Detailed explanation-2: -Examples of outdoor advertising include billboards, bus shelters, kiosks, and transit advertising.

Detailed explanation-3: -A billboard (also called a hoarding in the UK and many other parts of the world) is a large outdoor advertising structure (a billing board), typically found in high-traffic areas such as alongside busy roads. Billboards present large advertisements to passing pedestrians and drivers.

Detailed explanation-4: -Billboard advertising is categorized as out-of-home (OOH) advertising, which is any advertising that reaches consumers when they’re outside their homes.

Detailed explanation-5: -Billboards are large-scale form of advertising that market a specific brand or marketing campaign, and are usually placed in high-traffic areas. Billboard placement and design run the gamut: they might be in a city center or along a rural highway; some digital billboards are interactive, and some are 3-D.