BUISENESS MANAGEMENT
ADVERTISING
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Question
[CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
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Johann Gutenberg
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William Caxton
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Tomas Pinpin
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Benjamin Harris
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Detailed explanation-1: -In 1477 William Caxton printed what could be described as Britain’s first advert, for a book called The Pyes of Salisbury.
Detailed explanation-2: -Caxton Prints the First Book Advertisement in the English Language. The Bodleian copy of the first book advertisement in the English language, printed by William Caxton in 1476 or 1477.
Detailed explanation-3: -One of the first English printed advertisements was a handbill created in 1477 by an English merchant, diplomat, and writer, named William Caxton. This small broadside was intended to be displayed in the neighborhood outside his shop in Westminster Abbey.
Detailed explanation-4: -William Caxton (b. 1415–24–1492) was the person who brought the technology of printing to England. Before Caxton set up his printing press in Westminster, London, in 1475 or 1476, books in England were copied out by hand, by scribes.