MANAGEMENT

Detailed explanation-1: -Broadcast radio remained the most widely available electronic mass medium in the world, though its importance in modern life did not match that of television, and in the early 21st century it faced yet more competitive pressure from digital satellite-and Internet-based audio services.

Detailed explanation-2: -Radio was the first truly mass medium of communication, reaching millions of people instantly and altering social attitudes, family relationships, and how people related to their environment. Radio is an attractive medium among the various mass communication media because of its special characteristics.

Detailed explanation-3: -Option B: Radio is considered to be the first medium of mass communication. The information spread through a radio reaches millions of people in an instance.

Detailed explanation-4: -One sense of “medium” is “a channel of communication, ” such as television, radio, or the internet. The plural of this sense of “medium” is “media”: We gathered data from a variety of media.

Detailed explanation-5: -After its conception, Radios held an essential role in mass communication. It broadcasted real-time news and reached all walks of life, unlike the newspapers. Radio is still relevant in the present time as many use it as a form of entertainment and a source of information.