BUISENESS MANAGEMENT
ADVERTISING
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Question
[CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
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Yahoo!
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Altavista
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Google
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MSN
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Detailed explanation-1: -The banner ad that’s widely described as the first ever was a little rectangle purchased by AT&T on HotWired.com in 1994. About 44 percent of the people who saw it actually clicked on it.
Detailed explanation-2: -In October 1994 the first online banner ad was born. It simply read: “Have you ever clicked your mouse right HERE? YOU WILL” and was published on HotWired.com – now better known as Wired.com – for a campaign by AT&T.
Detailed explanation-3: -On May 8, 1704, one of the first newspaper ads appeared in the Boston News-Letter. It was a real estate advertisement selling a plantation on Oyster Bay, Long island.
Detailed explanation-4: -1. Banner advertising, also called display advertising, consists of static or animated images or media and is usually placed in high-visibility areas on high-traffic websites.