MANAGEMENT

Detailed explanation-1: -Market research, also known as “marketing research, ” is the process of determining the viability of a new service or product through research conducted directly with potential customers.

Detailed explanation-2: -Market Research. gathering and analysis of information on the size location and makeup of a market. Marketing Concept. involves determining the wants and needs of customers and providing them more efficiently and effectively than competitors.

Detailed explanation-3: -Four common types of market research techniques include surveys, interviews, focus groups, and customer observation.