MANAGEMENT

BUISENESS MANAGEMENT

MARKET RESEARCH

Question [CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
Which of these methods is an example of primary market research?
A
Focus group talking about the product concept
B
A google search for relevant newspaper artlicle
C
A government report on the target market
D
Mintel report on the target market
Explanation: 

Detailed explanation-1: -Types of primary research There are many ways of gathering primary research. The most suitable method will depend on the questions you want to answer and the problem you’re trying to solve. The most common primary market research methods are interviews, surveys, focus groups and observations.

Detailed explanation-2: -Focus groups are a type of qualitative research.

Detailed explanation-3: -Primary research is any type of research that you collect yourself. Examples include surveys, interviews, observations, and ethnographic research.

Detailed explanation-4: -The five primary research methods are questionnaires, focus groups, interviews, observation, and field research.

There is 1 question to complete.