RESEARCH METHODOLOGY

Detailed explanation-1: -Data Collection. Data collection is the process of gathering and measuring information on variables of interest, in an established systematic fashion that enables one to answer stated research questions, test hypotheses, and evaluate outcomes.

Detailed explanation-2: -Collection of information is called data.

Detailed explanation-3: -collection of data from information services providers and other external data sources; tracking social media, discussion forums, reviews sites, blogs and other online channels; surveys, questionnaires and forms, done online, in person or by phone, email or regular mail; focus groups and one-on-one interviews; and.

Detailed explanation-4: -Data may be grouped into four main types based on methods for collection: observational, experimental, simulation, and derived. The type of research data you collect may affect the way you manage that data.

Detailed explanation-5: -Data collection can help improve services, understand consumer needs, refine business strategies, grow and retain customers, and even sell the data as second-party data to other businesses at a profit.