RESEARCH METHODOLOGY

METHODS OF DATA ANALYSIS

MEASURES OF CENTRAL TENDENCY

Question [CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
A survey was conducted by a chocolate manufacturing company, about the likes and dislikes of the flavors they marketed. Which measure of central tendency will help them most to make their choice of the most liked flavor?
A
Mean
B
Range
C
Mode
D
Median
Explanation: 

Detailed explanation-1: -Solution: The mode is the most appropriate central tendency because it is the observation that occurs most frequently. Hence, by the measurement of mode, we can find out the chocolate which is most liked by the children.

Detailed explanation-2: -Which of the following measures of central tendency are resistant to extremely large or extremely small values compared with the rest of the data? Even if you had an elephant value in your data, the median is resistant to the weight. Outliers do not affect the median.

Detailed explanation-3: -To find the mean, add up the values in the data set and then divide by the number of values that you added. To find the median, list the values of the data set in numerical order and identify which value appears in the middle of the list. To find the mode, identify which value in the data set occurs most often.

There is 1 question to complete.