RESEARCH METHODOLOGY

METHODS OF DATA COLLECTION

CONCEPT OF SAMPLING AND OTHER CONCEPTS RELATED TO SAMPLING

Question [CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
An independent research company wants to go door to door to survey people in the city of Fontana. The company decides to number all blocks within the city limit, randomly choose 1 block and survey all households on that block. This is an example of:
A
Simple Random Sample
B
Stratified Random Sample
C
Cluster Random Sample
D
Systematic Random Sampling
Explanation: 

Detailed explanation-1: -Random sampling Simple random sampling is the most basic form of probability sampling. It involves just one step, and each survey subject is selected independently from the other members of the population or sample frame.

Detailed explanation-2: -Random sampling Finally, the best sampling method is always the one that could best answer our research question while also allowing for others to make use of our results (generalisability of results). When we cannot afford a random sampling method, we can always choose from the non-random sampling methods.

Detailed explanation-3: -Simple random sampling It provides each individual or member of a population with an equal and fair probability of being chosen. The simple random sampling method is one of the most convenient and simple sample selection techniques.

There is 1 question to complete.