RESEARCH METHODOLOGY

Detailed explanation-1: -However, in this article, they have been divided into 3 different categories and they are known as medical ethnography, business ethnography, and educational ethnography. These three categories have been chosen to provide the most possible information about human behavior and much more.

Detailed explanation-2: -The three main ethnographic methods are participant observation, interviews, and archival research. Usually, researchers use all or a mix of all these ethnographic methods to collect data for their study.

Detailed explanation-3: -Individual methods which are available within an ethnographic study include: participant observation, interviews and surveys. All of these ethnographic methods can be very valuable in gaining a deeper understanding of a design problem.

Detailed explanation-4: -There are two main types of ethnographic research, depending on how it is conducted: relational and digital. These types of ethnography enable researchers to learn about the language, culture, social relationships, food availability, and habits of people that may not have been studied before.