RESEARCH METHODOLOGY

METHODS OF RESEARCH

ETHNOGRAPHY

Question [CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
What is Ethnography research?
A
Ethnography research is a qualitative method where studies observe and interact with study’s participants in their real life
B
Ethnographic research focuses on an individual decision maker within an actual real-world situation.
C
Ethnography research is a systematic methodology that has been largely, but not exclusive.
D
None of the above
Explanation: 

Detailed explanation-1: -Ethnography is a qualitative method for collecting data often used in the social and behavioral sciences. Data are collected through observations and interviews, which are then used to draw conclusions about how societies and individuals function.

Detailed explanation-2: -Quantitative Ethnography is a methodology that blends qualitative and quantitative approaches into a solution for overcoming the weaknesses of traditional methods when applied to big data. Quantitative Ethnography views big data-and data more generally-as evidence about the discourse of particular cultures.

Detailed explanation-3: -What is ethnographic research? Ethnographic research is a qualitative method where researchers observe and/or interact with a study’s participants in their real-life environment. Ethnography was popularised by anthropology, but is used across a wide range of social sciences.

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