RESEARCH METHODOLOGY

STATISTICAL TECHNIQUES AND TOOLS

INTRODUCTION OF STATISTICS

Question [CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
the ratings of a movie ranging from “poor” to “good” to “excellent”
A
Nominal
B
Ordinal
C
Interval
D
Ratio
Explanation: 

Detailed explanation-1: -The hotel ratings of 1 through 5 stars is ordinal level of measurement. This is because there is a definite order in which the variables are arranged (for example, 5 stars are better than 2 stars). It is not an interval level of measurement as there is no fixed amount of difference between each rating.

Detailed explanation-2: -Most rating scales you’ll encounter (including ones made up in surveys) are ordinal. So just because customers’ average rating on one product is a 4 and the rating on another product is a 2 doesn’t mean customers are twice as satisfied.

There is 1 question to complete.