BACHELOR OF BUSINESS ADMINISTRATION

BUSINESS ADMINISTRATION

BUSINESS COMMUNICATION

Question [CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
Information that provides insight into how people think about a particular topic
A
periodic report
B
progress report
C
qualitative data
D
quantitative data
E
report
Explanation: 

Detailed explanation-1: -Qualitative data describes qualities or characteristics. It is collected using questionnaires, interviews, or observation, and frequently appears in narrative form. For example, it could be notes taken during a focus group on the quality of the food at Cafe Mac, or responses from an open-ended questionnaire.

Detailed explanation-2: -Qualitative insights reveal the motivations behind customer behaviors, opinions, desires, and expectations. Unlike its data-driven counterpart, quantitative insights, qualitative insights use loose frameworks with open-ended questions that allow respondents to talk freely about various issues.

Detailed explanation-3: -Qualitative research involves collecting and analyzing non-numerical data (e.g., text, video, or audio) to understand concepts, opinions, or experiences. It can be used to gather in-depth insights into a problem or generate new ideas for research.

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