BACHELOR OF BUSINESS ADMINISTRATION

Detailed explanation-1: -In the communication process, the “receiver” is the listener, reader, or observer-that is, the individual (or the group of individuals) to whom a message is directed. The receiver is also called the “audience” or decoder.

Detailed explanation-2: -The audience then ‘decodes’, or interprets, the message for themselves. Decoding is the process of turning communication into thoughts.

Detailed explanation-3: -The person who transmits the message is called the sender. While Communicating, the sender is the one who sends or transmits the message, and the other end which receives the said message is called the receiver.

Detailed explanation-4: -The receiver is the recipient of the message and must translate the words into thoughts, process the thoughts, and determine how to respond to the sender. The challenge is that since the receiver’s education and experience may be very different from the sender, words often have different meanings.