BACHELOR OF BUSINESS ADMINISTRATION

BUSINESS ADMINISTRATION

CUSTOMER RELATION MANAGEMENT

Question [CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
CRM that focuses on the automation of the company’s ways of dealing with customers viz
A
strategic CRM
B
Analytical CRM
C
Operational CRM
D
All Answers Wrong
Explanation: 

Detailed explanation-1: -CRM automation is a method of automating necessary but repetitive, manual tasks in customer relationship management to streamline processes and improve productivity. CRM systems are used throughout many B2B and B2C companies in order to organize business processes and make complex tasks easier to do.

Detailed explanation-2: -What is an operational CRM? Operational CRMs use automation and data management to serve nearly every aspect of your customer relation strategies. You can use it to streamline sales efforts, marketing campaigns, and even customer support.

Detailed explanation-3: -Operational CRM is mainly focused on automation, improvement and enhancement of business processes which are based on customer-facing or customer supporting.

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