BACHELOR OF BUSINESS ADMINISTRATION

BUSINESS ADMINISTRATION

CUSTOMER RELATION MANAGEMENT

Question [CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
Studies show that if a complaint is resolved quickly by a company up to 95 percent of customers will continue to do business with that company.
A
True
B
False
Explanation: 

Detailed explanation-1: -(HubSpot Research) 70% of unhappy customers whose problems are resolved are willing to shop with a business again.

Detailed explanation-2: -Based on customer service statistics compiled by ABa Quality Monitoring Ltd, 70% of complaining customers will willingly do business with you again, as long as you resolve the complaint in their favor.

Detailed explanation-3: -How many customers actually complain? Only about 4% of customers actually complain to companies. This means that even though the organization may not be hearing bad reports, it still likely has a significant number of dissatisfied customers that it has lost the opportunity to help and can do very little to woo back.

Detailed explanation-4: -Managing and resolving customer complaints quickly can improve your business reputation and processes. At some stage your business is likely to receive a customer complaint. Dealing with it in a positive and constructive manner will help to keep your customers.

There is 1 question to complete.