BACHELOR OF BUSINESS ADMINISTRATION

BUSINESS ADMINISTRATION

CUSTOMER RELATION MANAGEMENT

Question [CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
Which of the following constitutes the exact customer cycle
A
Enhance
B
Acquire
C
Retain
Explanation: 

Detailed explanation-1: -Customer Lifecycle Stage: Acquisition, Conversion, Retention, Loyalty.

Detailed explanation-2: -Marketing analysts Jim Sterne and Matt Cutler have developed a matrix that breaks the customer lifecycle into five distinct steps: reach, acquisition, conversion, retention and loyalty.

Detailed explanation-3: -The CRM cycle basically consists of four stages – Marketing, Sales, Product, and Support.

Detailed explanation-4: -The customer lifecycle is a term that describes the different steps a customer goes through when they are considering, buying, using, and remaining loyal to a particular product or service. This lifecycle has been broken down into five distinct stages: reach, acquisition, conversion, retention, and loyalty.

There is 1 question to complete.