BACHELOR OF BUSINESS ADMINISTRATION

BUSINESS ADMINISTRATION

INTERNATIONAL MARKETING

Question [CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
Which of the following companies uses a pan-global strategy.
A
Ferrari
B
McDonald’s
C
Coca-Cola
Explanation: 

Detailed explanation-1: -Pan-global Marketing: Adopting a standardized product across the globe as if the whole world were a single market – selling the same goods in the same way everywhere. Global Localization: Adapting the marketing mix, including differentiated products, to meet national and regional tastes and cultures.

Detailed explanation-2: -What are the 4Ps of marketing? (Marketing mix explained) The four Ps are product, price, place, and promotion. They are an example of a “marketing mix, ” or the combined tools and methodologies used by marketers to achieve their marketing objectives.

There is 1 question to complete.