BUSINESS ADMINISTRATION
MARKETING MANAGEMENT
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Question
[CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
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Target Market
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Demographics
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Psychographics
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Groups
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Detailed explanation-1: -Demography is the study of demographics, the social characteristics and statistics of a human population. This study of the size, age structures, and economics of different populations can be used for a variety of purposes. Political candidates use the information to inform targeted campaigns.
Detailed explanation-2: -When demographers attempt to forecast changes in the size of a population, they typically focus on four main factors: fertility rates, mortality rates (life expectancy), the initial age profile of the population (whether it is relatively old or relatively young to begin with) and migration.
Detailed explanation-3: -What is Demographic Data? Demographics comprise an array of socioeconomic information, including the breakdown of a population by gender, age, ethnicity, income, employment status, home ownership, and even internet access.
Detailed explanation-4: -Demographic-or more broadly, sociodemographic-statistics refer to characteristics of a population, such as age, race, ethnicity, gender, sexual orientation, income, education, and marital status.