BACHELOR OF BUSINESS ADMINISTRATION

BUSINESS ADMINISTRATION

MARKETING MANAGEMENT

Question [CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
Deciding the amount to charge customers for products/services based on demand, completion, and the costs of raw materials.
A
Distribution
B
Marketing Information Systems/Market Research
C
Product/Service Management
D
Pricing
Explanation: 

Detailed explanation-1: -There are three main pricing strategies: cost-based pricing, competitive pricing, and pricing based on customer value. Let’s briefly review each. With cost-based pricing, a business figures out its total cost to build, distribute, market, and support the product.

Detailed explanation-2: -What Is Value-Based Pricing? Value-based pricing is a strategy of setting prices primarily based on a consumer’s perceived value of a product or service. Value-based pricing is customer-focused, meaning companies base their pricing on how much the customer believes a product is worth.

There is 1 question to complete.