BACHELOR OF BUSINESS ADMINISTRATION

Detailed explanation-1: -The product’s journey from the manufacturer involves distributor, retailer, and customer. The costs relative to sales and marketing are divided between the parties. The advantage of this model is that it’s possible to reach a larger number of consumers.

Detailed explanation-2: -a marketing channel in which there are two levels of intermediaries (for example, a wholesaler and a retailer) between the manufacturer and the end-user. See Marketing Channels.

Detailed explanation-3: -In this case, a level two channel involves two intermediaries between producer and consumer. An example here would be a wholesaler selling to a retailer who then sells to the consumer.

Detailed explanation-4: -A direct channel of distribution Is one where a company sells directly to the end consumer. For instance, an athletic apparel company who manufactures sports shoes and sells them through an e-commerce website or at their own retail store is employing a direct channel of distribution.

Detailed explanation-5: -Direct distribution channels The direct distribution channel does not make use of any intermediaries. The manufacturer or producer sells directly to the end consumer. The direct form of distribution is typically used by producers or manufacturers of niche and expensive goods and items that are perishable.