BACHELOR OF BUSINESS ADMINISTRATION

BUSINESS ADMINISTRATION

MARKETING MANAGEMENT

Question [CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
Marketing is the process of
A
creating, distributing, promoting, and pricing products to facilitate satisfying exchange relationships with customers
B
delivering a standard of living to society
C
creating, distributing, promoting, and pricing goods, services and ideas to facilitate the achievement of the firm’s objectives
D
focusing on customers’ needs
Explanation: 

Detailed explanation-1: -Defining marketing Marketing is about planning and executing the development, pricing, distribution and promotion of products and services to satisfy the needs of your customers.

Detailed explanation-2: -The purpose of a marketing plan is to have a defined path to go to obtain new customers, strengthen relationships with current customers and clients, increase sales, improve retention and increase brand awareness.

Detailed explanation-3: -Increase sales of a particular product, in a specific market or price range. Extend or regain market share for an existing product or service. Introduce a new product or product line.

Detailed explanation-4: -There are various types of marketing objectives, but the four main types are profitability+ objective, market share objective, promotional objective, and growth objective.

There is 1 question to complete.