BACHELOR OF BUSINESS ADMINISTRATION

BUSINESS ADMINISTRATION

MARKETING MANAGEMENT

Question [CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
Name the term which is a part of a BRAND which can be spoken
A
Brand Name
B
Branding
C
trade Mark
D
Brand Mark
Explanation: 

Detailed explanation-1: -A brand name is the part of a brand that can be spoken. A brand mark is the element not made up of words. A trademark is a legal designation indicating that the owner has exclusive use of the brand or part of the brand and others are prohibited by law from using it. A trade name is the legal name of an organization.

Detailed explanation-2: -A part of the brand which can not be spoken is known as a brand mark. It appears in the form of a symbol, design, distinct colour or lettering.

Detailed explanation-3: -noun. 1. : an arbitrarily adopted name that is given by a manufacturer or merchant to an article or service to distinguish it as produced or sold by that manufacturer or merchant and that may be used and protected as a trademark.

Detailed explanation-4: -The term “trade mark” is inclusive of the term “brand” but not all popular brands may be a registered trade mark.

There is 1 question to complete.