BUSINESS ADMINISTRATION
MARKETING MANAGEMENT
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Question
[CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
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Cash discounts
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Quantity discounts
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Trade discounts
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Seasonal discounts
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Detailed explanation-1: -BOGO deals BOGO stands for “buy one get one, ” and these deals allow customers to purchase one product and get another product for free or for a reduced price. You can also use this type of promotion to liquidate inventory.
Detailed explanation-2: -Loyalty discounts-discounts for frequent customers. Trade discounts-discounts for trading in a similar product. Cash discounts-discounts for paying in cash instead of credit. Quantity discounts-discounts that encourage purchasing more of one product.
Detailed explanation-3: -Promotional allowances represent cash payments or discounts given by manufacturers to wholesalers or retailers for performing activities to encourage sales. For example, promotional allowances are sometimes used to encourage wholesalers or retailers to stock a large quantity of a product.