BUSINESS ADMINISTRATION
MARKETING MANAGEMENT
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Question
[CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
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One-Item Display
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Line-of-Goods Display
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Related Merchandise Display
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Assortment Display
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Detailed explanation-1: -A related merchandise display shows items that are meant to be together. For example: Different items all of the same pattern or color. An abstract display has the merchandise as its most dominant feature and the setting is used to reinforce the message.
Detailed explanation-2: -Retail product displays can be broken down into three categories: standalone and point of purchase (POP) displays, store shelving displays, and clothing and furniture displays. As you test your visual merchandising strategy, you’ll learn what your customers like and what you can avoid in the future.
Detailed explanation-3: -Retail Display Definition A retail display is anything in a store that houses or promotes your product. A visual merchandising strategy focuses heavily on the appearance of retail displays, as they are often the first point of contact between your product and the shopper.