BUSINESS ADMINISTRATION
MARKETING MANAGEMENT
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Question
[CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
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Customer
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Marketer
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Consumer
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Seller
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Detailed explanation-1: -The Marketing Concept focuses on the needs of the buyer. 2. The Sales Concept is preoccupied with the seller’s need to convert his/her product into cash. The Marketing Concept is preoccupied with the idea of satisfying the needs of the customer by means of the product as a solution to the customer’s problem (needs).
Detailed explanation-2: -An approach called “customer focus” centers business decisions around customers’ needs. Businesses prioritize serving their customers instead of maximizing profits based on how those choices affect customers. This long-term approach fosters trust and loyalty and can generate more revenue.
Detailed explanation-3: -Customer-centric marketing is a marketing approach designed around customer needs and interests. It is about prioritizing customers over any other factor, using a blend of intuition, common sense, and solid data about customer behavior.