BUSINESS ADMINISTRATION
RESEARCH METHODOLOGY
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Question
[CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
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this data type is numerical in nature. This type of data is collected through questionnaires, one-to-one interview, conducting focus groups and similar methods
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this data type is non-numerical in nature. This type of data is collected through methods of observations, one-to-one interview, conducting focus groups and similar methods
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this data are data about numeric variables (e.g. how many; how much; or how often).
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this data are measures of ‘types’ and may be represented by a name, symbol, or a number code
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Detailed explanation-1: -Qualitative data is non-numeric information, such as in-depth interview transcripts, diaries, anthropological field notes, answers to open-ended survey questions, audio-visual recordings and images.
Detailed explanation-2: -Qualitative data is data that can be felt or described. The three main types of qualitative data are binary, nominal, and ordinal. There are many different types of qualitative data, like data in research, work, and statistics.
Detailed explanation-3: -There are three types of quantitative data, and each carries valuable information: discrete, continuous, and interval (as compared to ratio) data.
Detailed explanation-4: -There are two general types of data – quantitative and qualitative and both are equally important. You use both types to demonstrate effectiveness, importance or value.