BACHELOR OF BUSINESS ADMINISTRATION

BUSINESS ADMINISTRATION

RETAIL MARKETING

Question [CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
Emotional consistency is the, select two options,
A
Staying in the same mood all day
B
key to customer loyalty and trust
C
right way to behave
D
way to ensure customer experience a feeling of trust and is the biggest driver of satisfaction and exceptional brand experience
Explanation: 

Detailed explanation-1: -Emotional consistency: Trust is one of the biggest drivers of satisfaction and loyalty. The study found that customers, who had positive customer experience emotions, encompassed a feeling of trust. For example, a customer might be totally impressed with one of your team members – exceeding their expectations.

Detailed explanation-2: -What is customer emotion? Customer emotion is a measurement of a customer’s overall level of satisfaction with their interactions with a particular company or brand. When a customer engages with a brand, they may experience various emotions. The goal is to provide a positive, emotionally satisfying customer experience.

Detailed explanation-3: -What is a consistent customer experience? The core idea of a consistent customer experience is that with every experience a customer knows what to expect across all channels, all touch points, every time they interact with the brand.

There is 1 question to complete.