BACHELOR OF BUSINESS ADMINISTRATION

BUSINESS ADMINISTRATION

RETAIL MARKETING

Question [CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
It is the commercial path that a product or service travels from the producer to the consumer.
A
Offer.
B
Commercialization channel.
C
Intermediary.
D
Vendor.
E
Experience.
Explanation: 

Detailed explanation-1: -A distribution channel, in simple terms, is the flow that a good or service follows from production or manufacturing to the final consumer/buyer. The link between producers and the end consumer is normally intermediaries, such as wholesalers, retailers, or brokers.

Detailed explanation-2: -Distribution channels include wholesalers, retailers, distributors, and the Internet. In a direct distribution channel, the manufacturer sells directly to the consumer. Indirect channels involve multiple intermediaries before the product ends up in the hands of the consumer.

Detailed explanation-3: -A direct distribution channel is organized and managed by a company that sells directly to consumers. In such a case, the company keeps all aspects of delivery in-house (instead of using vendors) and is solely responsible for ensuring that customers receive their purchases successfully.

Detailed explanation-4: -A distribution channel in marketing refers to the path or route through which goods and services travel to get from the place of production or manufacture to the final users.

Detailed explanation-5: -Distribution channels are the path products take from their initial manufacturing stage to selling them to consumers. The main goal of these channels is to make goods available to final consumers in sales outlets as soon as possible.

There is 1 question to complete.