BACHELOR OF BUSINESS ADMINISTRATION

BUSINESS ADMINISTRATION

RETAIL MARKETING

Question [CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
Retailers are refered to as
A
Intermediaries
B
Prospects
C
Competitors
D
Marketing Consultants
Explanation: 

Detailed explanation-1: -Retailers: Retailers are the mediators between wholesalers and customers. They purchase different goods from the wholesalers and sell them to the ultimate customers in small quantities from one place.

Detailed explanation-2: -2. Retailer (also known as the merchant) Retailers purchase goods either from the wholesaler or directly from the manufacturer. From there they will sell those goods in small quantities to end users.

Detailed explanation-3: -The right answer is option a. Businesses known as merchant intermediates obtain title ownership of the goods they buy from manufacturers and resell to other wholesaling, retail, or governmental agencies. They are also referred to as jobbers, supply houses, and merchant wholesalers.

Detailed explanation-4: -When buyers buy a product and sell it to the final customers for their consumption, and not to any supplier or wholesaler, this is known as Retail. The retailers are the mediator between wholesaler and customers. They purchase goods from the wholesaler and sell them to the ultimate customers in small quantity.

Detailed explanation-5: -Merchant intermediaries are business organizations that acquire title ownership of products they purchase from manufacturers and then sell to other wholesalers, retailers, or government institutions. They are also known as merchant wholesalers, supply houses, or jobbers.

There is 1 question to complete.