BUSINESS ADMINISTRATION
RETAIL MARKETING
Question
[CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
|
|
Retailer
|
|
Wholesaler
|
|
Sales Agent
|
|
Consumer
|
Detailed explanation-1: -Unlike merchant wholesalers, agent middlemen do not take legal ownership of the goods they sell; nor do they generally take physical possession of them. The three principal types of agent middlemen are manufacturers’ agents, selling agents, and purchasing agents.
Detailed explanation-2: -Sales Intermediaries means distributors, dealers, service centres and other sales representatives, including marketing agencies and consultants.
Detailed explanation-3: -Brokers and Agents: Both of these intermediaries sell products and services on a commission or percentage basis.
Detailed explanation-4: -A distributor is an intermediary entity between a producer of a product, or manufacturer, and a downstream entity in the distribution channel or supply chain. The downstream entity is typically a retailer or value-added reseller (VAR), but it can also be a wholesaler.