BACHELOR OF BUSINESS ADMINISTRATION

Detailed explanation-1: -The statement of mission should be dynamic in orientation, allowing judgments about the most promising growth directions and those considered less promising. A good mission statement describes an organization’s purpose, customers, products or services, markets, philosophy, and basic technology.

Detailed explanation-2: -A mission statement is a concise explanation of the organization’s reason for existence. It describes the organization’s purpose and its overall intention. The mission statement supports the vision and serves to communicate purpose and direction to employees, customers, vendors and other stakeholders.

Detailed explanation-3: -The answer is B) a customer orientation. The mission statement is customer-oriented because it states the purpose for being in the business and how that purpose can be achieved.

Detailed explanation-4: -Customer-oriented mission statement: Customer-oriented mission focuses on the customer’s needs, wants and providing the best solution. It is more flexible in comparison to the product-oriented mission statement.

Detailed explanation-5: -A Mission statement is important for an organization because it defines the business, products or services, and customers, thereby defining the primary objective. It provides detailed information about what the organization does, how it does, and who it does it for.