BACHELOR OF BUSINESS ADMINISTRATION

BUSINESS ADMINISTRATION

STRATEGIC MANAGEMENT

Question [CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
Includes relevant new global markets, existing markets that are changing, important international political events, and critical cultural and institutional characteristics of global markets.
A
Sociocultural segment
B
Technological segment
C
Political/Legal segment
D
Global segment
Explanation: 

Detailed explanation-1: -The sociocultural segment is concerned with a society’s attitudes and cultural values. Because attitudes and values form the cornerstone of a society, they often drive demographic, economic, political/legal, and technological conditions and changes.

Detailed explanation-2: -PESTEL reflects the names of the six segments of the general environment: (1) political, (2) economic, (3) socio-cultural, (4) technological, (5) environmental, and (6) legal.

Detailed explanation-3: -The demographic segment is concerned with a population’s size, age structure, geographic distribution, ethnic mix, and income distribution. The economic environment refers to the nature and direction of the economy in which a firm competes or may compete.

Detailed explanation-4: -In this vein, the general environment classified into differed seven segments i.e: demographic, economic, political/legal, sociocultural, technological, global and physical.

There is 1 question to complete.