BACHELOR OF BUSINESS ADMINISTRATION

Detailed explanation-1: -In addition, there are four quadrants in the BCG Matrix: Question marks: Products with high market growth but a low market share. Stars: Products with high market growth and a high market share. Dogs: Products with low market growth and a low market share.

Detailed explanation-2: -A Cash Cow is a market leader that generates more cash than it consumes. Cash Cows are business units or products with a high market share but low growth prospects.

Detailed explanation-3: -Which of the Boston Consulting Group Model (BCG Model) categories are being described here: a business unit that generates more cash than it needs to maintain its market share.

Detailed explanation-4: -A problem child is one of the four categories in the growth-market share matrix describing a business with a small market share in a rapidly growing industry. A cash cow is one of the four BCG matrix categories that represents a product or business with high market share and low market growth.

Detailed explanation-5: -A dog is a business unit that has a small market share in a mature industry. A dog thus neither generates the strong cash flow nor requires the hefty investment that a cash cow or star unit would (two other categories in the BCG matrix). A dog measures low on both market share and growth.