RESEARCH METHODOLOGY

METHODS OF RESEARCH

CHARACTERISTICS AND IMPORTANCE OF QUALITATIVE RESEARCH

Question [CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
What is the similarity in the procedures of qualitative and quantitative data collection?
A
Quantitative approaches use more closed-ended approaches in qualitative approaches use more open-ended approaches.
B
Both quantitative and qualitative data collection may employ similar approaches, such as interviews or observations.
C
In the introduction to a study the research problem section in that both sections need to establish the importance of the problem.
D
None of the above
Explanation: 

Detailed explanation-1: -Both qualitative and quantitative research are based on a logical and repeatable process. Determination for either research method is driven by the problem, gap, purpose, and research questions. Both also include the ability to collect primary and/or secondary data.

Detailed explanation-2: -Quantitative data is numbers-based, countable, or measurable. Qualitative data is interpretation-based, descriptive, and relating to language. Quantitative data tells us how many, how much, or how often in calculations. Qualitative data can help us to understand why, how, or what happened behind certain behaviors.

Detailed explanation-3: -Quantitative research deals with numbers and statistics, while qualitative research deals with words and meanings. Quantitative methods allow you to systematically measure variables and test hypotheses. Qualitative methods allow you to explore concepts and experiences in more detail.

Detailed explanation-4: -Both quantitative and qualitative data has an order or scale to it. That is while ordinal data is sometimes classified under quantitative data. Qualitative data do not, however, have a standardised scale. Quantitative and qualitative data are both used for research and statistical analysis.

There is 1 question to complete.